The long awaited reunion of Roc-A-Fella took place last night at Jay Z’s 2-night special event, Tidal B-Sides. The very special event took place in hope to silence the critics of Jay Z’s new streaming service, Tidal. The new platform has been under fire since its launch just a few months ago. Hov has been standing strong on his defense of Tidal and has even taken to social media to quiet the haters. At this point it was time for Jay Z to start exhibiting why he is in a lane all by himself.
Last night’s Tidal B-Sides event was epic as Hova performed a set of songs he rarely performs and artists like Beanie Sigel, Freeway, Memphis Bleek, and the Young Gunz joined him on stage to solidify the event. With the big lights and all eyes on Jay Z last night he took the time to release a new freestyle in which he ripped Spotify and Youtube apart. Check out the freestyle below and stay tuned for details to Tidal B-Sides’ night 2.
Okay, so recently there has been much talk about Jay Z’s streaming music service Tidal. Most of the conversations are based around common questions. The biggest question being, “What is the benefit to using Tidal versus other music streaming platforms like Spotify?” Yesterday, Jay Z and Tidal executive Vania Schlogel held an informative Q&A session at NYU. The two Tidal reps spoke with students about the streaming service and how it differs from others.
From the artist’s standpoint, Jay Z boasts that Tidal is about to change the industry. He believes that the payout structure in regards to royalties is a game changer and that both indie and major artists will be very pleased. “There is no free tier and we’ll pay the highest royalty percentage. That’s how we’ll change the industry,” Hov said.
Tidal has proclaimed itself to be the first artist-owned streaming service. The new platform looks to open new doors for all artists, even for those without a major deal. “I’m on Tidal. I don’t have a record deal,” said Jay Z. “All artists who come in — and this is an open platform, an open invitation — will participate in the equity upside.”
For listening subscribers, Tidal delivers a top quality sound. It is the first music streaming service to combine the best high fidelity sound quality, high definition music videos, and expertly curated editorial. The service has over 25 million tracks and 75,000 music videos.
It is too early in the game to know who will come out as the clear winner in all of this, but time will soon tell. The real question is, can artists like Jay Z change the game from the outside in with power moves like the Tidal initiative?
Kendrick Lamar surprised all of us with his unexpected release of his latest album, To Pimp A Butterfly. With the album’s strange roll-out it almost seems that Kendrick Lamar himself was also surprised of the album’s release. The album was originally scheduled to drop on Monday, March 23rd; however, Internet trollers stumbled across the album in unique fashion last Sunday when the clean version of the LP was released via iTunes. This was later followed by an explicit release on Spotify, and then finally an official explicit release on iTunes.
Even with its awkward release, Kendrick Lamar’s To Pimp A Butterfly shattered Spotify’s single-day stream record, breaking the previous record set by Michael Buble‘s Christmas album. The groundbreaking album was streamed 9.6 million times in the 24 hours since its release and is on pace to blow away Kendrick’s previous album’s debut week numbers. This prediction is definitely a bold one, especially with good kid, m. A. A. d city being a critically acclaimed recently certified platinum album. However, don’t be shocked next week when Kendrick takes that number one spot on Billboard’s Hip-Hop charts with ease.